Over 200 million cars used McDrive in Korea since 2008
By Kim Da-solPublished : Sept. 18, 2018 - 13:45
McDonald’s Korea said Tuesday that 200 million cars had used its drive-through service, McDrive, over the past 11 years.
The first McDrive opened at Busan’s Haeundae store in 1992, becoming the first drive-through service in Korea and allowing customers to order and pick up food without leaving their cars.
The first McDrive opened at Busan’s Haeundae store in 1992, becoming the first drive-through service in Korea and allowing customers to order and pick up food without leaving their cars.
McDonald’s Korea currently operates the drive-through service at 250 stores across the nation, about 60 percent of its stores in Korea, making it the largest drive-through service provider in the industry here.
“Considering Korean customers’ lifestyle and culture, we decided to introduce (our) drive-through service here in the early 1990s and this has led to the success of McDrive. We will continue to provide customers the best service considering their needs,” said a McDonald’s Korea representative.
Each year, McDonald’s Korea has held a promotional event for McDrive users, providing free snacks such as its Shanghai Chicken Wrap. Over 200,000 cars used McDrive at the most recent event, held Saturday, McDonald’s Korea said.
(ddd@heraldcorp.com)