Samsung Group promoted group owner Lee Kun-hee’s second daughter Seo-hyun, senior executive vice president of Cheil Industries Co., to president of the fashion business at Samsung Everland.

The nation’s top conglomerate also named seven other presidents of its affiliates in its annual reshuffle carried out Monday.

“The personnel reshuffle has been conducted, as it was in the past, based mainly on the performance of each figure,” Rhee In-yong, president of corporate communications team at Samsung Group, said at a press meeting, adding that “the reshuffle was targeted at injecting the DNA for success of Samsung Electronics into other affiliates.”

Those on the promotion list included executive vice presidents Kim Young-ky and Kim Jong-ho, who were named presidents of Samsung Electronics’ networks business and set production unit, respectively.

The electronics firm’s LED business executive vice president Cho Nam-seong will head Cheil Industries; vice executive presidents Won Gee-chan and Lee Seon-jong became president and CEO of Samsung Card and Samsung Venture Investment, respectively.

Park Dong-gun, executive vice president of Samsung Display, became the president of the display business,

Ahn Min-soo, executive vice president of the financial business strategy team at Samsung Life Insurance, will serve as president and CEO of Samsung Fire and Marine Insurance.

Samsung Electronics chairman Lee’s second daughter Seo-hyun was the only child who received a promotion to president, taking the leadership of Samsung Everland, the de facto holding company of Samsung Group which runs the resort, construction and fashion businesses.

Lee’s first daughter Lee Boo-jin has been a president in the resort firm since 2010.

A fashion business unit of Cheil Industries, where Seo-hyun used to work, was recently handed to Samsung Everland.

Jun Dong-su, the president of the memory business at Samsung Electronics, is going to take over the task of implanting the genetic code for success into an affiliate, as he took on president at Samsung SDS, an information and communication technology service firm.

Kim Ki-nam, president and CEO of Samsung Display, will succeed president Jun.

Other presidents of Samsun Group affected by the latest reshuffle include Samsung Card CEO Choi Chi-hun, who succeeds CEO Jung Yeon-joo of Samsung C&T, the construction and trading affiliate. 


By Kim Young-won
(wone0102@heraldcorp.com)