The Korea Herald

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[Photo News] Reinventing LG brand

By Korea Herald

Published : May 10, 2023 - 14:06

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(LG Electronics) (LG Electronics)

LG Electronics’ promotional videos, featuring the company’s refurbished “Life’s Good” slogan, are displayed on billboards in the bustling Hongdae district in western Seoul on Tuesday. The tech giant is starting a two-month campaign to promote its renewed brand identity across 17 key areas in the city.