Herald Premium Talk to bridge designers and audiences

The 2014 Herald Design Forum will hold a premium talk, focusing on the link between design and business, that will bring some of the world’s most creative minds to share their new ideas with Korean audiences.
The Herald Design Premium Talk will feature brief lectures by two distinguished innovators in advertisement Alex Schill and Park Seo-won and two prominent fashion designers Olivier Theyskens and Lie Sang Bong.
Schill and Park will talk about design-led innovations in business and corporate social responsibility. Theyskens and Lie will discuss ways to take a brand to the next level by adding value in product development.
The event will end with dinner where participants and speakers can network as well as discuss design further.

Herald Design Premium Talk
Theme: Design Changes the World -- Design Management and Design Storming
When: 6 p.m. to 8:30 p.m., Nov. 26, 2014
Where: Grand Ballroom, JW Marriott Dongdaemun
Program:
- Session 1: Corporate social responsibility, design innovation
Speakers: Alex Schill, global chief creative officer and partner of Serviceplan Group and Park Seo-won, Big Ant CEO
- Session 2: Adding values in product development, premium design for brand
Speakers: Olivier Theyskens, former creative director of Theory, and Lie Sang Bong, creative director and CEO of Lie Sang Bong Paris