SM5 TCE gains popularity

As foreign car brands’ market share is expanding, domestic automakers’ competition in sales marketing is heating up.Renault Samsung Motors’ winning of The Korea Herald’s advertisement award at such a time doubled our delight and pride.The launching of SM5 TCE in Korea bears much significance. It is the realization of “engine downsizing” aimed at enhancing both engine performance and fuel economy while reducing gas emissions.With engine DNA from the Renault-Nissan Alliance, SM5 TCE, the first mid

Oct. 30, 2013

Samsung Life supports music making

Samsung Life Insurance is carrying out a social contribution event, which features increasing the number of student percussion clubs at home and abroad under its initiative to foster emotionally stable youth culture.Last week, the financial service firm cohosted the second “Saram, Sarang Serotonin Drum Club Festival,” an all-state drum competition for middle school students, at the National Gugak Center in Seoul.Some 190 finalists from 11 junior high schools nationwide vied for prizes in the dru

Oct. 29, 2013

Hechung expands LA galbi franchise

Hechung Franchise, a restaurant chain in Korea, is gaining interest from those who plan to start food businesses for its unique know-how in developing Korean dishes, according to company officials.The company boasts 20 years of expertise in LA galbi and budae jjigae.Hechung chief Lee Ki-sang established the food chain in 1990 and became the first franchise to serve LA galbi. “I began everything from scratch, including the supply and distribution of the ingredients and much more,” said Lee. He sa

Oct. 21, 2013

Island Resort Korea to build luxurious villas

Island Resort Korea is planning to build “The Villa,” a luxurious gated community, within its world-class resort in Daebudo Island in the West Sea, according to the company.The company said The Villa, which boasts spectacular views, is about 50 minutes by car from Seocho-dong, southern Seoul.It will be surrounded by the resort’s 27-hole golf course and overlook the sea on three sides of the community, the company said.Not only are the landscape and scenery a true gift of nature, but also the mud

Oct. 20, 2013

Shinhan Financial Group strengthens CSR activities

Shinhan Financial Group vowed to strengthen its social contribution activities to help the country enhance its welfare and culture in a practical way.One such attempt is the group’s corporate social responsibilities council, which consists of the chief executives of Shinhan subsidiaries. The council is the group’s highest decision-making body for corporate social responsibility activities.CSR achievement is one of the qualifications that Shinhan evaluates when employees are considered for promot

Sept. 26, 2013

Kangwon Land moving beyond casino to all-season, family resort

Casinos had been off-limits to all Koreans until a legal gambling establishment opened 13 years ago in Gangwon Province.Now the nation’s only casino open to Korean nationals is part of a sprawling resort complex.Founded under a special law in 1998 in a valley home to abandoned mines, High1 Resort opened a casino two years later and then expanded its business domain by adding a golf course in 2005, ski slopes and condos in 2006, and a convention hotel in 2011.“The desolate landscape of abandoned

Sept. 22, 2013

Citibank Korea focuses on environmental projects

Citibank Korea has vowed to take the lead in protecting the natural environment in Seoul as part of its social contribution activities. The local branch of the U.S.-based bank has carried out multiple environment-related social contribution activities since its establishment. The bank won the Seoul City award for its voluntary work for the environment in 2010. The bank’s most recent cooperative pact with Seoul City regarding the environment was signed on May 22. Seoul City, which has likewise be

Sept. 17, 2013

Kyobo Life founder commemorated in Seoul

The 10th memorial ceremony for Shin Yong-ho, the late founder of Kyobo Life Insurance Co., will be held in Gwanghwamun, central Seoul, on Wednesday, the insurance firm said Tuesday.A variety of commemorative events, including a photo exhibition and concert, will be staged in Sejong Center for the Performing Arts, the company said. Besides influential figures from the insurance industry and academia, a large number of young people are expected to join the commemoration, the organizer said. “The l

Sept. 3, 2013

KB Kookmin Card promotes aggressive marketing

KB Kookmin Card Co. has launched a two-track Chuseok holiday promotion with lucky-draws and cash-back points, the company said on Tuesday. The card company will randomly select 918 of its credit card users and grant them a variety of free gifts, such as gas coupons, department store gift cards, travel gift cards or extra points. The card users can try their luck at either the online event zone at www.kbcard.com, or on the card firm’s mobile app. Eligible applicants must have a card payment histo

Aug. 27, 2013

Shinhan Bank introduces new credit rating for loans

Shinhan Bank, the banking unit of Shinhan Financial Group, adopted an independently developed credit rating model to assess loan applications of low-credit customers, the bank said Sunday. The “Hope Credit Assessment Model” is the country’s first attempt to invent and apply a separate barometer to rate the credit of low-income customers, the bank stated.The Hope Credit Assessment Model is expected to benefit many low incomers who had been marginalized in the general credit assessment system, und

Aug. 25, 2013

Hanwha Life’s child insurance gains popularity

Hanwha Life Insurance Co. is celebrating the rise in popularity of its new lifelong insurance that is selling at record speed.Launched in April, Hanwha sold about 25,000 “Mom to Mom Child Insurance” plans in the first two months, which is an unusually high sales record for child insurance here. “Typical child insurance expires before kids reach 30, and they must extend the contract or get new health insurance as adults,” a Hanwha Life Insurance official said.“But it can be difficult for people w

July 30, 2013

FEROOF grows further with global market penetration

FEROOF, a company specializing in manufacturing steel roof tiles for office buildings and private homes, has been recognized for producing high-quality steel roof tiles with its Korean traditional know-how and cutting-edge building technologies. FEROOF has gained the upper hand in the market with its steel tiles, which are six times bigger but weigh one-sixth the weight of clay tiles. Lightweight and durable Feroof tiles are helpful in several ways, as they are easy to install effective cut down

July 24, 2013

[Power Korea] KEB, living witness to ‘Miracle of Hangang River’

Tracking the history of Korea Exchange Bank is much like scavenging through Korea’s modern economic history following the 1950-1953 Korean War. Established in 1967, KEB has contributed to the nation’s banking industry as one of the oldest banks. The bank, well known for its specialized foreign exchange marketing and corporate banking, started its second takeoff in 2012 after it was acquired by Hana Financial Group to become a sister bank of Hana Bank. Entering the 1960s, the Korean government wa

July 11, 2013

Autoelex leads global market for brooders

Autoelex has become the producer of the world’s largest number of small and medium-sized digital incubator models, the Korean manufacturer of poultry hatchers and brooders said. Launched in 1991, Autoelex rolled out its first digital hatcher and brooder “RCOM” in 2004. Currently the flagship RCOM series is exported to 40 countries including the U.S., Britain, Germany, Denmark and China, and distributed by about 70 local companies. The hatcher is exclusively distributed by major brooder companies

June 25, 2013